Seth Godin, one of my favorite bloggers in the sphere of marketing and business, posted a great commentary on another typical detriment of unions – their propensity to hang on to the status quo when the world about them is changing. He highlights all of the energy and money squandered on union lobbying, when most of the lobbying efforts are actually fighting against the direction in which the world of global business is heading. What Seth doesn’t point out as clearly as he could have is that often this direction is driven by the momentum of the will of the customers these businesses serve. Just another glimpse into the failure of unions to be relevant today.
